New Day Kids Way photo & video contest

http://promogroupinteractive.com/sites/KmartKiss/index.html (demo version)

What is this? Online photo contest by Kmart aimed at servicemen and their families.

Who participated? Kmart, Hershey’s, Kodak

When did it happen? The Contest was live from Jun 17 2007 through Aug 12 2007

How many users got involved? Around 500 people participated in the contest by sending their photos and about 20,000 users got registered for voting

How does it work? Users were encouraged to register online and upload their homecoming photos. After that, a public online voting took place open for all registrants. This multi-stage voting determined the Top 10 winners and then a Kmart expert committee determined the Grand Winner.

What are other features?

• Animated menu & other visual effects & sounds
• Personal account for each user with ability to upload 1 to 5 photos
• Voting with a "one vote per day" restriction
• Thorough admin part with ability to monitor the contest, manage the users content, perform expert judging etc.